Last updated: 2025 BLS data · Page refreshed:
Wisconsin employs 10,480 Sales Managers professionals, below the national average concentration.
Data: BLS OEWS 2025 • Wisconsin employment outlook • Updated 2026-05-19
The location quotient (LQ) of 0.81 indicates that Wisconsin has an average concentration of Sales Managers professionals, similar to the national average employment distribution.
Note: Location Quotient (LQ) is the ratio of the percentage of workers in an occupation in a given area to the percentage in that occupation nationwide. An LQ > 1.0 means above-average concentration; < 1.0 means below-average.
The average annual salary for a Sales Managers in Wisconsin is $149,600. For a detailed breakdown by percentile, entry-level, median, and senior salaries, see the comprehensive salary guide below.
Wisconsin employs approximately 10,480 Sales Managers professionals (2025 BLS data). This ranks Wisconsin for this occupation nationwide.
Wisconsin has average or below-average concentration of Sales Managers jobs (LQ: 0.81). A Location Quotient above 1.0 indicates higher-than-average demand.
The average (mean) salary for Sales Managers in Wisconsin is $149600/year. See our detailed salary page for percentile breakdowns.
Location Quotient measures how concentrated an occupation is in a state compared to the national average. LQ > 1.0 means the state has more of that job proportionally. LQ > 1.2 indicates strong demand.
The top state for Sales Managers employment is California with 112,440 jobs.
Explore cost of living, median household income, and demographics for Wisconsin's largest cities.
Compare tuition, admissions, and graduate outcomes at Wisconsin's leading institutions.
Compare Sales Managers labor-market data (jobs, location quotient, salary) across the top-employing states.
Drill deeper into Sales Managers pay, hiring, and education data for Wisconsin.
Employment and location quotient data sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) 2025. This data reflects total employment, jobs per 1,000 workers, location quotient, and average salary for Sales Managers (SOC 112022) in Wisconsin.