Last updated: 2025 BLS data · Page refreshed:
Nebraska employs 22,780 Retail Salespersons professionals, below the national average concentration.
Data: BLS OEWS 2025 • Nebraska employment outlook • Updated 2026-05-19
The location quotient (LQ) of 0.3 indicates that Nebraska has a below-average concentration of Retail Salespersons professionals. This may suggest fewer local opportunities compared to other states, though national trends should also be considered.
Note: Location Quotient (LQ) is the ratio of the percentage of workers in an occupation in a given area to the percentage in that occupation nationwide. An LQ > 1.0 means above-average concentration; < 1.0 means below-average.
The average annual salary for a Retail Salespersons in Nebraska is $35,220. For a detailed breakdown by percentile, entry-level, median, and senior salaries, see the comprehensive salary guide below.
Nebraska employs approximately 22,780 Retail Salespersons professionals (2025 BLS data). This ranks Nebraska for this occupation nationwide.
Nebraska has average or below-average concentration of Retail Salespersons jobs (LQ: 0.3). A Location Quotient above 1.0 indicates higher-than-average demand.
The average (mean) salary for Retail Salespersons in Nebraska is $35220/year. See our detailed salary page for percentile breakdowns.
Location Quotient measures how concentrated an occupation is in a state compared to the national average. LQ > 1.0 means the state has more of that job proportionally. LQ > 1.2 indicates strong demand.
The top state for Retail Salespersons employment is California with 376,460 jobs.
Explore cost of living, median household income, and demographics for Nebraska's largest cities.
Compare tuition, admissions, and graduate outcomes at Nebraska's leading institutions.
Compare Retail Salespersons labor-market data (jobs, location quotient, salary) across the top-employing states.
Drill deeper into Retail Salespersons pay, hiring, and education data for Nebraska.
Employment and location quotient data sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) 2025. This data reflects total employment, jobs per 1,000 workers, location quotient, and average salary for Retail Salespersons (SOC 412031) in Nebraska.