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Market Research Analysts and Marketing Specialists Salary in Ohio
Last updated: 2025 BLS data · Page refreshed:
How much do Market Research Analysts and Marketing Specialists make in Ohio?
Last updated: 2025 data from the Bureau of Labor Statistics
$72,790
Median Annual Salary
▲
+7.3% vs 2024
$78,560
Mean Salary
$72,790
Median Salary
$35.00
Hourly Rate
27,370 people work as Market Research Analysts and Marketing Specialists in Ohio
Market Research Analysts and Marketing Specialists salary by percentile in Ohio
BLS-reported salary distribution — from entry-level (10th percentile) to top earners (90th percentile).
Market Research Analysts and Marketing Specialists in Ohio earn a median salary of $72,790 per year ($6,065/month).
This is 0.1% below the national average of $72,887.
Ohio ranks #20 out of 51 states for Market Research Analysts and Marketing Specialists pay.
Approximately 27,370 people work in this occupation across Ohio.
Salaries increased by 7.3% compared to 2024.
About This Job: Market Research Analysts and Marketing Specialists
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
Top Skills
Reading Comprehension
4.0
Writing
4.0
Critical Thinking
4.0
Active Listening
3.88
Speaking
3.88
Key Knowledge Areas
Sales and Marketing
4.61
Computers and Electronics
4.3
English Language
4.3
Customer and Personal Service
4.17
Mathematics
4.04
Typical Education: Bachelor's Degree
(56.5% of workers)
Salary Range: Market Research Analysts and Marketing Specialists in Ohio
Salaries for Market Research Analysts and Marketing Specialists in Ohio range from $39,860 at the 10th percentile (entry level) to $129,270 at the 90th percentile (experienced). The middle 50% earn between $52,420 and $98,070.
Median $72,790
P10: $39,860P25: $52,420P75: $98,070P90: $129,270
10th
$39,860
25th
$52,420
Median
$72,790
75th
$98,070
90th
$129,270
Percentile
Annual Salary
Hourly Rate
Monthly
10th Percentile (Entry Level)
$39,860
$19.16
$3,321
25th Percentile
$52,420
$25.20
$4,368
Median (50th)
$72,790
$35.00
$6,065
75th Percentile
$98,070
$47.15
$8,172
90th Percentile (Experienced)
$129,270
$62.15
$10,772
Note: The mean (average) salary of $78,560 differs from the median because salary distributions are typically skewed by high earners.
📊 How Does This Compare?
#20
Ohio ranks #20 of 51 states
$72,887
National avg. for Market Research Analysts and Marketing Specialists
How much do Market Research Analysts and Marketing Specialists make in Ohio?
The median annual salary for Market Research Analysts and Marketing Specialists in Ohio is $72,790 as of 2025. The average (mean) salary is $78,560.
What is the salary range for a Market Research Analysts and Marketing Specialists in Ohio?
Salaries for Market Research Analysts and Marketing Specialists in Ohio range from $39,860 at the 10th percentile to $129,270 at the 90th percentile. The middle 50% earn between $52,420 and $98,070.
What is the starting salary for a Market Research Analysts and Marketing Specialists in Ohio?
Entry-level Market Research Analysts and Marketing Specialists positions in Ohio typically start around $39,860 (10th percentile). With some experience, salaries rise to $52,420 (25th percentile).
How many people work as Market Research Analysts and Marketing Specialists in Ohio?
According to 2025 BLS data, approximately 27,370 people are employed as Market Research Analysts and Marketing Specialists in Ohio.
What is the hourly rate for a Market Research Analysts and Marketing Specialists in Ohio?
Based on a standard 2,080-hour work year, the median hourly rate for a Market Research Analysts and Marketing Specialists in Ohio is approximately $35.00 per hour.
Salary data is sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) survey, 2025 estimates. The OEWS survey covers approximately 1.1 million establishments nationwide.
Annual salaries are calculated based on a standard 2,080-hour work year. Actual compensation may vary based on experience, education, employer, and local market conditions. Figures do not include benefits, bonuses, or overtime pay.
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