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Market Research Analysts and Marketing Specialists Salary in Indiana

Last updated: 2025 BLS data · Page refreshed:

How much do Market Research Analysts and Marketing Specialists make in Indiana?

Last updated: 2025 data from the Bureau of Labor Statistics

$63,700
Median Annual Salary
▲ +0.5% vs 2024
$72,460
Mean Salary
$63,700
Median Salary
$30.62
Hourly Rate
14,400 people work as Market Research Analysts and Marketing Specialists in Indiana

Market Research Analysts and Marketing Specialists salary by percentile in Indiana

BLS-reported salary distribution — from entry-level (10th percentile) to top earners (90th percentile).

Market Research Analysts and Marketing Specialists salary in Indiana — 2025 BLS percentilesHorizontal bars showing 10th, 25th, 50th, 75th and 90th percentile annual salaries for Market Research Analysts and Marketing Specialists in Indiana.10thBottom 10% earn less than $39,740$39,74025th25% earn less than $49,110$49,110MedianHalf earn more than $63,700$63,70075th75% earn less than $86,080$86,08090thTop 10% earn more than $117,640$117,640

Market Research Analysts and Marketing Specialists in Indiana earn a median salary of $63,700 per year ($5,308/month). This is 12.6% below the national average of $72,887. Indiana ranks #37 out of 51 states for Market Research Analysts and Marketing Specialists pay. Approximately 14,400 people work in this occupation across Indiana. Salaries increased by 0.5% compared to 2024.

About This Job: Market Research Analysts and Marketing Specialists

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

Top Skills

Reading Comprehension
4.0
Writing
4.0
Critical Thinking
4.0
Active Listening
3.88
Speaking
3.88

Key Knowledge Areas

Sales and Marketing
4.61
Computers and Electronics
4.3
English Language
4.3
Customer and Personal Service
4.17
Mathematics
4.04
Typical Education: Bachelor's Degree (56.5% of workers)

Source: O*NET OnLine, U.S. Department of Labor

Salary Range: Market Research Analysts and Marketing Specialists in Indiana

Salaries for Market Research Analysts and Marketing Specialists in Indiana range from $39,740 at the 10th percentile (entry level) to $117,640 at the 90th percentile (experienced). The middle 50% earn between $49,110 and $86,080.

Median $63,700
P10: $39,740 P25: $49,110 P75: $86,080 P90: $117,640
10th
$39,740
25th
$49,110
Median
$63,700
75th
$86,080
90th
$117,640
Percentile Annual Salary Hourly Rate Monthly
10th Percentile (Entry Level) $39,740 $19.11 $3,311
25th Percentile $49,110 $23.61 $4,092
Median (50th) $63,700 $30.62 $5,308
75th Percentile $86,080 $41.38 $7,173
90th Percentile (Experienced) $117,640 $56.56 $9,803

Note: The mean (average) salary of $72,460 differs from the median because salary distributions are typically skewed by high earners.

📊 How Does This Compare?

#37
Indiana ranks #37 of 51 states
$72,887
National avg. for Market Research Analysts and Marketing Specialists
-12.6%
vs. national average
Below Average

Similar Jobs That Pay More in Indiana:

What does this salary really buy? See Market Research Analysts and Marketing Specialists salary in Indiana adjusted for cost of living →

How much do you actually take home? See Market Research Analysts and Marketing Specialists take-home pay in Indiana after taxes →

Explore Market Research Analysts and Marketing Specialists Data in Indiana

Market Research Analysts and Marketing Specialists Salary by State

Compare Market Research Analysts and Marketing Specialists pay across states — sorted by highest median salary.

View all 50 states →

Frequently Asked Questions

How much do Market Research Analysts and Marketing Specialists make in Indiana?
The median annual salary for Market Research Analysts and Marketing Specialists in Indiana is $63,700 as of 2025. The average (mean) salary is $72,460.
What is the salary range for a Market Research Analysts and Marketing Specialists in Indiana?
Salaries for Market Research Analysts and Marketing Specialists in Indiana range from $39,740 at the 10th percentile to $117,640 at the 90th percentile. The middle 50% earn between $49,110 and $86,080.
What is the starting salary for a Market Research Analysts and Marketing Specialists in Indiana?
Entry-level Market Research Analysts and Marketing Specialists positions in Indiana typically start around $39,740 (10th percentile). With some experience, salaries rise to $49,110 (25th percentile).
How many people work as Market Research Analysts and Marketing Specialists in Indiana?
According to 2025 BLS data, approximately 14,400 people are employed as Market Research Analysts and Marketing Specialists in Indiana.
What is the hourly rate for a Market Research Analysts and Marketing Specialists in Indiana?
Based on a standard 2,080-hour work year, the median hourly rate for a Market Research Analysts and Marketing Specialists in Indiana is approximately $30.62 per hour.

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Data Source & Methodology

Salary data is sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) survey, 2025 estimates. The OEWS survey covers approximately 1.1 million establishments nationwide.

Annual salaries are calculated based on a standard 2,080-hour work year. Actual compensation may vary based on experience, education, employer, and local market conditions. Figures do not include benefits, bonuses, or overtime pay.

Our Methodology · Data Sources · Source: BLS OEWS

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