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Market Research Analysts and Marketing Specialists Salary in Missouri

How much does a Market Research Analysts and Marketing Specialists make in Missouri?

Last updated: 2024 data from the Bureau of Labor Statistics

$64,280
Median Annual Salary
$73,810
Mean Salary
$64,280
Median Salary
$30.90
Hourly Rate
13,310 people work as Market Research Analysts and Marketing Specialists in Missouri

About This Job: Market Research Analysts and Marketing Specialists

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

Top Skills

Reading Comprehension
4.0
Writing
4.0
Critical Thinking
4.0
Active Listening
3.88
Speaking
3.88

Key Knowledge Areas

Sales and Marketing
4.61
Computers and Electronics
4.3
English Language
4.3
Customer and Personal Service
4.17
Mathematics
4.04
Typical Education: Bachelor's Degree (56.5% of workers)

Source: O*NET OnLine, U.S. Department of Labor

Salary Range: Market Research Analysts and Marketing Specialists in Missouri

Salaries for Market Research Analysts and Marketing Specialists in Missouri range from $38,650 at the 10th percentile (entry level) to $125,310 at the 90th percentile (experienced). The middle 50% earn between $48,710 and $89,760.

Median $64,280
P10: $38,650 P25: $48,710 P75: $89,760 P90: $125,310
10th
$38,650
25th
$48,710
Median
$64,280
75th
$89,760
90th
$125,310
Percentile Annual Salary Hourly Rate Monthly
10th Percentile (Entry Level) $38,650 $18.58 $3,220
25th Percentile $48,710 $23.42 $4,059
Median (50th) $64,280 $30.90 $5,356
75th Percentile $89,760 $43.15 $7,480
90th Percentile (Experienced) $125,310 $60.25 $10,442

Note: The mean (average) salary of $73,810 differs from the median because salary distributions are typically skewed by high earners.

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What does this salary really buy? See Market Research Analysts and Marketing Specialists salary in Missouri adjusted for cost of living →

Market Research Analysts and Marketing Specialists Salary by State

Compare Market Research Analysts and Marketing Specialists pay across states — sorted by highest median salary.

Delaware $98,650 Washington $94,300 Massachusetts $93,430 California $92,770 New York $91,840 New Jersey $85,190 Oregon $82,600 Minnesota $81,460 Colorado $80,670 Virginia $79,840

View all 50 states →

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Frequently Asked Questions

How much does a Market Research Analysts and Marketing Specialists make in Missouri?
The median annual salary for a Market Research Analysts and Marketing Specialists in Missouri is $64,280 as of 2024. The average (mean) salary is $73,810.
What is the salary range for a Market Research Analysts and Marketing Specialists in Missouri?
Salaries for Market Research Analysts and Marketing Specialists in Missouri range from $38,650 at the 10th percentile to $125,310 at the 90th percentile. The middle 50%% earn between $48,710 and $89,760.
What is the starting salary for a Market Research Analysts and Marketing Specialists in Missouri?
Entry-level Market Research Analysts and Marketing Specialists positions in Missouri typically start around $38,650 (10th percentile). With some experience, salaries rise to $48,710 (25th percentile).
How many people work as Market Research Analysts and Marketing Specialists in Missouri?
According to 2024 BLS data, approximately 13,310 people are employed as Market Research Analysts and Marketing Specialists in Missouri.
What is the hourly rate for a Market Research Analysts and Marketing Specialists in Missouri?
Based on a standard 2,080-hour work year, the median hourly rate for a Market Research Analysts and Marketing Specialists in Missouri is approximately $30.90 per hour.

Data Source & Methodology

Salary data is sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) survey, 2024 estimates. The OEWS survey covers approximately 1.1 million establishments nationwide.

Annual salaries are calculated based on a standard 2,080-hour work year. Actual compensation may vary based on experience, education, employer, and local market conditions. Figures do not include benefits, bonuses, or overtime pay.

Our Methodology · Data Sources · Source: BLS OEWS