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Retail Salespersons Salary in Wisconsin
Last updated: 2025 BLS data · Page refreshed:
How much do Retail Salespersons make in Wisconsin?
Last updated: 2025 data from the Bureau of Labor Statistics
$34,480
Median Annual Salary
▲
+2.5% vs 2024
$36,400
Mean Salary
$34,480
Median Salary
$16.58
Hourly Rate
67,640 people work as Retail Salespersons in Wisconsin
Retail Salespersons salary by percentile in Wisconsin
BLS-reported salary distribution — from entry-level (10th percentile) to top earners (90th percentile).
Retail Salespersons in Wisconsin earn a median salary of $34,480 per year ($2,873/month).
This is 1.3% above the national average of $34,032.
Wisconsin ranks #25 out of 51 states for Retail Salespersons pay.
Approximately 67,640 people work in this occupation across Wisconsin.
Salaries increased by 2.5% compared to 2024.
About This Job: Retail Salespersons
Sell merchandise, such as furniture, motor vehicles, appliances, or apparel to consumers.
Top Skills
Persuasion
3.88
Active Listening
3.75
Speaking
3.75
Service Orientation
3.75
Social Perceptiveness
3.5
Key Knowledge Areas
Sales and Marketing
4.52
Customer and Personal Service
4.34
English Language
3.67
Administration and Management
3.04
Mathematics
3.03
Typical Education: High School Diploma or Equivalent
(63.5% of workers)
Salaries for Retail Salespersons in Wisconsin range from $27,300 at the 10th percentile (entry level) to $47,870 at the 90th percentile (experienced). The middle 50% earn between $29,100 and $37,810.
Median $34,480
P10: $27,300P25: $29,100P75: $37,810P90: $47,870
10th
$27,300
25th
$29,100
Median
$34,480
75th
$37,810
90th
$47,870
Percentile
Annual Salary
Hourly Rate
Monthly
10th Percentile (Entry Level)
$27,300
$13.12
$2,275
25th Percentile
$29,100
$13.99
$2,425
Median (50th)
$34,480
$16.58
$2,873
75th Percentile
$37,810
$18.18
$3,150
90th Percentile (Experienced)
$47,870
$23.01
$3,989
Note: The mean (average) salary of $36,400 differs from the median because salary distributions are typically skewed by high earners.
How much do Retail Salespersons make in Wisconsin?
The median annual salary for Retail Salespersons in Wisconsin is $34,480 as of 2025. The average (mean) salary is $36,400.
What is the salary range for a Retail Salespersons in Wisconsin?
Salaries for Retail Salespersons in Wisconsin range from $27,300 at the 10th percentile to $47,870 at the 90th percentile. The middle 50% earn between $29,100 and $37,810.
What is the starting salary for a Retail Salespersons in Wisconsin?
Entry-level Retail Salespersons positions in Wisconsin typically start around $27,300 (10th percentile). With some experience, salaries rise to $29,100 (25th percentile).
How many people work as Retail Salespersons in Wisconsin?
According to 2025 BLS data, approximately 67,640 people are employed as Retail Salespersons in Wisconsin.
What is the hourly rate for a Retail Salespersons in Wisconsin?
Based on a standard 2,080-hour work year, the median hourly rate for a Retail Salespersons in Wisconsin is approximately $16.58 per hour.
Salary data is sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) survey, 2025 estimates. The OEWS survey covers approximately 1.1 million establishments nationwide.
Annual salaries are calculated based on a standard 2,080-hour work year. Actual compensation may vary based on experience, education, employer, and local market conditions. Figures do not include benefits, bonuses, or overtime pay.
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