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Public Relations Specialists Employment & Job Outlook in California (2025)

Last updated: 2025 BLS data · Page refreshed:

California employs 32,710 Public Relations Specialists professionals, above the national average concentration.

Data: BLS OEWS 2025 • California employment outlook • Updated 2026-05-19

Total Employed
32,710
professionals
Jobs per 1,000
32.71
workers
Location Quotient
5.89
vs national avg
Average Salary
$97K
annual

High Demand in California

The location quotient (LQ) of 5.89 indicates that California has a higher-than-average concentration of Public Relations Specialists professionals. This means the job is in high demand relative to other states, suggesting strong local job market opportunities.

Note: Location Quotient (LQ) is the ratio of the percentage of workers in an occupation in a given area to the percentage in that occupation nationwide. An LQ > 1.0 means above-average concentration; < 1.0 means below-average.

California vs National Average

Total Employed
32,710
National: 283,380
11.5% of national
Jobs per 1,000
32.71
National: 5.56
+488.3%
Average Salary
$97K
National: $77K
+25.0%

Top States by Public Relations Specialists Employment

#1
32,710
32,710
employed
#2
28,250
28,250
employed
#3
25,220
25,220
employed
#4
17,820
17,820
employed
#5
16,720
16,720
employed
#6
11,180
11,180
employed
#7
9,990
9,990
employed
#8
9,910
9,910
employed
#9
8,260
8,260
employed
#10
7,510
7,510
employed

What Does a Public Relations Specialists Earn in California?

The average annual salary for a Public Relations Specialists in California is $97,140. For a detailed breakdown by percentile, entry-level, median, and senior salaries, see the comprehensive salary guide below.

View full salary breakdown →

Frequently Asked Questions

How many Public Relations Specialists jobs are there in California?

California employs approximately 32,710 Public Relations Specialists professionals (2025 BLS data). This ranks California among the top states nationwide.

Is Public Relations Specialists in demand in California?

Yes — California has above-average concentration of Public Relations Specialists jobs (LQ: 5.89). A Location Quotient above 1.0 indicates higher-than-average demand.

What is the average salary for Public Relations Specialists in California?

The average (mean) salary for Public Relations Specialists in California is $97140/year. See our detailed salary page for percentile breakdowns.

What is a Location Quotient (LQ)?

Location Quotient measures how concentrated an occupation is in a state compared to the national average. LQ > 1.0 means the state has more of that job proportionally. LQ > 1.2 indicates strong demand.

Which states employ the most Public Relations Specialists professionals?

The top state for Public Relations Specialists employment is California with 32,710 jobs.

Find Your Next Opportunity

Related Pages

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Public Relations Specialists Employment in Other States

Compare Public Relations Specialists labor-market data (jobs, location quotient, salary) across the top-employing states.

All Public Relations Specialists & California Resources

Drill deeper into Public Relations Specialists pay, hiring, and education data for California.

Data Source

Employment and location quotient data sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) 2025. This data reflects total employment, jobs per 1,000 workers, location quotient, and average salary for Public Relations Specialists (SOC 273031) in California.

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