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Marketing Managers Salary in Wisconsin

Last updated: 2025 BLS data · Page refreshed:

How much do Marketing Managers make in Wisconsin?

Last updated: 2025 data from the Bureau of Labor Statistics

$133,600
Median Annual Salary
▲ +1.9% vs 2024
$145,300
Mean Salary
$133,600
Median Salary
$64.23
Hourly Rate
4,890 people work as Marketing Managers in Wisconsin

Marketing Managers salary by percentile in Wisconsin

BLS-reported salary distribution — from entry-level (10th percentile) to top earners (90th percentile).

Marketing Managers salary in Wisconsin — 2025 BLS percentilesHorizontal bars showing 10th, 25th, 50th, 75th and 90th percentile annual salaries for Marketing Managers in Wisconsin.10thBottom 10% earn less than $83,990$83,99025th25% earn less than $104,980$104,980MedianHalf earn more than $133,600$133,60075th75% earn less than $176,080$176,08090thTop 10% earn more than $211,990$211,990

Marketing Managers in Wisconsin earn a median salary of $133,600 per year ($11,133/month). This is 8.8% below the national average of $146,438. Wisconsin ranks #31 out of 48 states for Marketing Managers pay. Approximately 4,890 people work in this occupation across Wisconsin. Salaries increased by 1.9% compared to 2024.

About This Job: Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Top Skills

Reading Comprehension
3.88
Active Listening
3.88
Speaking
3.88
Critical Thinking
3.88
Active Learning
3.88

Key Knowledge Areas

Sales and Marketing
4.85
English Language
4.48
Administration and Management
4.04
Customer and Personal Service
3.85
Communications and Media
3.8
Typical Education: Bachelor's Degree (55.8% of workers)

Source: O*NET OnLine, U.S. Department of Labor

Salary Range: Marketing Managers in Wisconsin

Salaries for Marketing Managers in Wisconsin range from $83,990 at the 10th percentile (entry level) to $211,990 at the 90th percentile (experienced). The middle 50% earn between $104,980 and $176,080.

Median $133,600
P10: $83,990 P25: $104,980 P75: $176,080 P90: $211,990
10th
$83,990
25th
$104,980
Median
$133,600
75th
$176,080
90th
$211,990
Percentile Annual Salary Hourly Rate Monthly
10th Percentile (Entry Level) $83,990 $40.38 $6,999
25th Percentile $104,980 $50.47 $8,748
Median (50th) $133,600 $64.23 $11,133
75th Percentile $176,080 $84.65 $14,673
90th Percentile (Experienced) $211,990 $101.92 $17,665

Note: The mean (average) salary of $145,300 differs from the median because salary distributions are typically skewed by high earners.

📊 How Does This Compare?

#31
Wisconsin ranks #31 of 48 states
$146,438
National avg. for Marketing Managers
-8.8%
vs. national average
Below Average

What does this salary really buy? See Marketing Managers salary in Wisconsin adjusted for cost of living →

How much do you actually take home? See Marketing Managers take-home pay in Wisconsin after taxes →

Explore Marketing Managers Data in Wisconsin

Marketing Managers Salary by State

Compare Marketing Managers pay across states — sorted by highest median salary.

View all 50 states →

Frequently Asked Questions

How much do Marketing Managers make in Wisconsin?
The median annual salary for Marketing Managers in Wisconsin is $133,600 as of 2025. The average (mean) salary is $145,300.
What is the salary range for a Marketing Managers in Wisconsin?
Salaries for Marketing Managers in Wisconsin range from $83,990 at the 10th percentile to $211,990 at the 90th percentile. The middle 50% earn between $104,980 and $176,080.
What is the starting salary for a Marketing Managers in Wisconsin?
Entry-level Marketing Managers positions in Wisconsin typically start around $83,990 (10th percentile). With some experience, salaries rise to $104,980 (25th percentile).
How many people work as Marketing Managers in Wisconsin?
According to 2025 BLS data, approximately 4,890 people are employed as Marketing Managers in Wisconsin.
What is the hourly rate for a Marketing Managers in Wisconsin?
Based on a standard 2,080-hour work year, the median hourly rate for a Marketing Managers in Wisconsin is approximately $64.23 per hour.

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Data Source & Methodology

Salary data is sourced from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) survey, 2025 estimates. The OEWS survey covers approximately 1.1 million establishments nationwide.

Annual salaries are calculated based on a standard 2,080-hour work year. Actual compensation may vary based on experience, education, employer, and local market conditions. Figures do not include benefits, bonuses, or overtime pay.

Our Methodology · Data Sources · Source: BLS OEWS

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