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River Falls, Wisconsin

Last updated: 2024 BLS data · Page refreshed:

City Profile — Demographics, Income, Education & Housing
Data: U.S. Census Bureau, American Community Survey 2024 5-Year Estimates
16,719
Population
$83,627
Median Income
$327,600
Home Value
28.6
Median Age

Demographics

River Falls has a population of 16,719 with a median age of 28.6. Here is the racial and ethnic breakdown of the population:

White
93.5%
Other
3.1%
Hispanic
2.0%
Asian
1.2%
Demographic Value
Total Population16,719
Median Age28.6
White93.5%
Black or African American0.2%
Asian1.2%
Hispanic or Latino2.0%
Other / Two or More Races3.1%
River Falls, Wisconsin — racial composition (Census ACS 2024)Donut chart of 4 segments totaling 100.White: 93.5%Other: 3.1%Hispanic/Latino: 2.0%Other: 1.4%16,719PopulationWhiteWhite93.5%OtherOther3.1%Hispanic/LatinoHispanic/Latino2.0%OtherOther1.4%

Income & Economy

The median household income in River Falls is $83,627, which is 3.7% above the national median of $80,610. The per capita income is $36,945. The poverty rate is 15.1%.

$83,627
Median Household Income
$36,945
Per Capita Income
15.1%
Poverty Rate

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Education

In River Falls, 98.5% of residents age 25+ have a high school diploma or higher, and 44.9% hold a bachelor's degree or higher (13.6% with a graduate or professional degree).

HS Diploma+
98.5%
Bachelor's+
44.9%
Graduate+
13.6%
Education Level % of Adults (25+)
High School Diploma or Higher98.5%
Bachelor's Degree or Higher44.9%
Graduate or Professional Degree13.6%

Housing

The median home value in River Falls is $327,600, above the national median of $303,400. The median monthly rent is $1,107. The homeownership rate is 55.1%.

$327,600
Median Home Value
$1,107/mo
Median Rent
55.1%
Homeownership Rate
Housing Metric Value
Median Home Value$327,600
Median Monthly Rent$1,107
Homeownership Rate55.1%
Vacancy Rate6.2%

Salaries in Wisconsin

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Frequently Asked Questions

What is the population of River Falls, Wisconsin?
The population of River Falls, Wisconsin is 16,719 according to U.S. Census Bureau ACS 2024 5-Year Estimates.
What is the median household income in River Falls, Wisconsin?
The median household income in River Falls, Wisconsin is $83,627. This is 3.7% above the national median of $80,610.
What is the median home value in River Falls, Wisconsin?
The median home value in River Falls, Wisconsin is $327,600. The median monthly rent is $1,107.
What percentage of people in River Falls have a college degree?
In River Falls, Wisconsin, 44.9% of adults age 25 and older hold a bachelor's degree or higher, and 98.5% have a high school diploma or higher.
Is River Falls, Wisconsin an affordable place to live?
The home price-to-income ratio in River Falls, Wisconsin is 3.9x (median home value $327,600 vs. median income $83,627), making it relatively affordable by that measure. A ratio under 4.0 is generally considered affordable.

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