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What does a Market Research Analysts and Marketing Specialists salary really buy you in Oregon?
Oregon is 6.6% pricier than the US averageData: BLS OEWS 2025 + BEA Regional Price Parities 2022 • Updated 2026-05-19
Oregon's Regional Price Parity (RPP) is 106.6, meaning prices are 6.6% higher the national average. A Market Research Analysts and Marketing Specialists earning $79,150 in Oregon has the equivalent purchasing power of $74,249 in an average-cost US state.
Every dollar goes further in low-cost states. Here is how each salary percentile compares after adjusting for Oregon's cost of living.
| Percentile | Nominal Salary | COL-Adjusted | Difference |
|---|---|---|---|
| 10th Percentile (P10) | $48,060 | $45,084 | $-2,975 |
| 25th Percentile (P25) | $60,860 | $57,091 | $-3,768 |
| Median (P50) | $79,150 | $74,249 | $-4,900 |
| 75th Percentile (P75) | $107,990 | $101,303 | $-6,686 |
| 90th Percentile (P90) | $151,800 | $142,401 | $-9,398 |
While $79,150 sounds high, Oregon's elevated cost of living erases 6% of that salary's purchasing power. Your real buying power is $74,249. Consider whether the higher pay offsets the higher costs.
Oregon's RPP of 106.6 puts it 6.6% above the national baseline cost of living. A Market Research Analysts and Marketing Specialists needs that premium in nominal pay just to maintain the same purchasing power as an average-cost state.
After applying Oregon's RPP, the $79,150 median salary translates to $74,250 in real terms — a 6.2% loss. That difference can cover several months of expenses over a year for a Market Research Analysts and Marketing Specialists.
Oregon sits at #24 of 51 states for Market Research Analysts and Marketing Specialists COL-adjusted salary — comfortably above the national midpoint.
Where does Market Research Analysts and Marketing Specialists salary stretch the furthest? Top 10 states ranked by COL-adjusted median salary.
Oregon ranks #24 out of 51 states for Market Research Analysts and Marketing Specialists after cost-of-living adjustment.
How much do you actually take home? See Market Research Analysts and Marketing Specialists take-home pay in Oregon after taxes →
A Market Research Analysts and Marketing Specialists in Oregon earns a median salary of $79,150 per year. After adjusting for Oregon's cost of living (RPP=106.6), the real purchasing power is $74,249 — a -6.2% difference.
Oregon's cost of living is 6.6% higher than the national average according to the BEA Regional Price Parities (2022). The RPP index for Oregon is 106.6 (US average = 100).
Regional Price Parities (RPPs) are price indexes published by the U.S. Bureau of Economic Analysis (BEA) that measure differences in price levels across states. They are expressed as a percentage of the national average (US = 100). Higher RPP means higher cost of living.
The adjusted salary is calculated as: Nominal Salary x (100 / RPP). For a Market Research Analysts and Marketing Specialists in Oregon: $79,150 x (100 / 106.6) = $74,249. This represents what the salary would be worth in a state with average living costs.
Partially — a Market Research Analysts and Marketing Specialists's nominal salary of $79,150 in Oregon has 6.2% less purchasing power due to higher living costs. The real value is $74,249. However, Oregon may offer better career opportunities, networking, and industry access.
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