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Market Research Analysts and Marketing Specialists Salary in Maine: Cost of Living Adjusted (2025)

Last updated: 2025 BLS data · Page refreshed:

What does a Market Research Analysts and Marketing Specialists salary really buy you in Maine?

Maine is near the US average cost of living

Data: BLS OEWS 2025 + BEA Regional Price Parities 2022 • Updated 2026-05-19

Nominal Salary
$71,980
Median annual (2025)
-0.8%
Real Purchasing Power
$71,408
COL-adjusted (RPP=100.8)

Maine Cost of Living Index

Maine's Regional Price Parity (RPP) is 100.8, meaning prices are 0.8% higher the national average. A Market Research Analysts and Marketing Specialists earning $71,980 in Maine has the equivalent purchasing power of $71,408 in an average-cost US state.

ME: 100.8
Cheapest (~85) US Avg (100) Priciest (~115)

Salary Breakdown: Nominal vs. COL-Adjusted

Every dollar goes further in low-cost states. Here is how each salary percentile compares after adjusting for Maine's cost of living.

Percentile Nominal Salary COL-Adjusted Difference
10th Percentile (P10) $43,310 $42,966 $-343
25th Percentile (P25) $54,460 $54,027 $-432
Median (P50) $71,980 $71,408 $-571
75th Percentile (P75) $98,820 $98,035 $-784
90th Percentile (P90) $127,200 $126,190 $-1,009
Key Insight

Maine's cost of living is close to the national average, so $71,980 keeps most of its value at $71,408 in real terms. Location choice here is more about career opportunities than cost arbitrage.

What the Cost-of-Living Data Says

Maine Sits Near the National Cost Benchmark

RPP 100.8

With an RPP of 100.8, Maine is within a few percent of the national cost-of-living baseline. Salary adjustment for Market Research Analysts and Marketing Specialists is therefore minor — what you earn is close to what you'd keep in real purchasing power.

Minor COL Adjustment for This Salary

-0.8%

After adjusting for Maine's cost of living, $71,980 nominal nets out to $71,409 in real purchasing power — a small 0.8% loss. The state's cost profile is close enough to average that COL alone shouldn't drive location decisions for this Market Research Analysts and Marketing Specialists.

Below-Median Adjusted Pay

#34 / 51

Maine's rank of #34 of 51 states means real purchasing power for Market Research Analysts and Marketing Specialists trails the national half-way line.

Best States for Market Research Analysts and Marketing Specialists (After Cost of Living)

Where does Market Research Analysts and Marketing Specialists salary stretch the furthest? Top 10 states ranked by COL-adjusted median salary.

$103,336
RPP 98.0
$93,062
RPP 109.4
$91,617
RPP 107.6
$90,957
RPP 102.3
$89,570
RPP 97.7
$86,630
RPP 109.8
$84,177
RPP 112.5
$84,125
RPP 116.6
$83,237
RPP 94.2
$82,368
RPP 104.7

Maine ranks #34 out of 51 states for Market Research Analysts and Marketing Specialists after cost-of-living adjustment.

How much do you actually take home? See Market Research Analysts and Marketing Specialists take-home pay in Maine after taxes →

Frequently Asked Questions

What is the real salary for a Market Research Analysts and Marketing Specialists in Maine after cost of living?

A Market Research Analysts and Marketing Specialists in Maine earns a median salary of $71,980 per year. After adjusting for Maine's cost of living (RPP=100.8), the real purchasing power is $71,408 — a -0.8% difference.

Is Maine expensive to live in?

Maine's cost of living is 0.8% higher than the national average according to the BEA Regional Price Parities (2022). The RPP index for Maine is 100.8 (US average = 100).

What are Regional Price Parities (RPP)?

Regional Price Parities (RPPs) are price indexes published by the U.S. Bureau of Economic Analysis (BEA) that measure differences in price levels across states. They are expressed as a percentage of the national average (US = 100). Higher RPP means higher cost of living.

How is the cost-of-living adjusted salary calculated?

The adjusted salary is calculated as: Nominal Salary x (100 / RPP). For a Market Research Analysts and Marketing Specialists in Maine: $71,980 x (100 / 100.8) = $71,408. This represents what the salary would be worth in a state with average living costs.

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