Marketing Manager Salary by State (2024)
Source: U.S. Bureau of Labor Statistics · 47 states compared · Updated: 2026-03-31
Marketing Manager Salary in All 50 States
Compare Marketing Manager pay across the country. Click any state for the full salary breakdown including percentiles, employment numbers, and related jobs.
| State | Median Salary | Mean Salary | Entry Level | Top Earners | Employed |
|---|---|---|---|---|---|
| Massachusetts | $192,480 | $200,400 | $114,050 | N/A | 13,520 |
| California | $178,160 | $206,150 | $97,890 | N/A | 56,300 |
| Virginia | $177,250 | $188,500 | $101,020 | N/A | 7,170 |
| Colorado | $173,390 | $187,810 | $115,580 | N/A | 6,230 |
| New Jersey | $173,310 | $190,930 | $116,980 | N/A | 11,750 |
| New York | $172,590 | $195,720 | $94,780 | N/A | 49,480 |
| Rhode Island | $171,250 | $174,690 | $97,240 | N/A | 1,120 |
| Washington | $168,800 | $184,580 | $95,150 | N/A | 9,770 |
| Minnesota | $167,250 | $171,860 | $84,350 | N/A | 8,610 |
| Georgia | $159,180 | $168,230 | $87,450 | N/A | 9,180 |
| Connecticut | $158,410 | $171,640 | $94,420 | N/A | 7,440 |
| North Carolina | $156,650 | $162,740 | $87,640 | N/A | 11,020 |
| Oregon | $155,640 | $159,780 | $81,620 | N/A | 5,650 |
| Illinois | $154,480 | $158,900 | $85,430 | $231,580 | 21,670 |
| Maryland | $154,080 | $161,450 | $80,620 | N/A | 6,880 |
| New Hampshire | $153,020 | $162,520 | $100,990 | N/A | 1,590 |
| Vermont | $151,010 | $149,560 | $95,630 | $217,190 | 640 |
| South Dakota | $145,390 | $161,010 | $99,310 | $231,500 | N/A |
| Pennsylvania | $142,000 | $155,840 | $77,160 | N/A | 12,700 |
| Kansas | $141,250 | $151,430 | $83,650 | $226,860 | 1,310 |
| Texas | $140,620 | $153,550 | $75,800 | $237,370 | 43,920 |
| Arizona | $135,920 | $151,660 | $83,780 | $218,710 | 4,350 |
| Michigan | $135,610 | $146,830 | $75,340 | $219,920 | 6,220 |
| Utah | $135,190 | $147,100 | $69,520 | $220,340 | 6,560 |
| Ohio | $132,660 | $143,790 | $75,960 | $220,520 | 8,690 |
| Montana | $132,180 | $145,700 | $85,390 | N/A | 510 |
| Wisconsin | $131,110 | $144,300 | $78,190 | $221,260 | 3,650 |
| Indiana | $130,730 | $142,930 | $61,910 | $226,920 | 3,740 |
| Florida | $130,490 | $148,110 | $69,660 | N/A | 20,630 |
| Tennessee | $130,260 | $143,250 | $73,040 | $232,770 | 8,320 |
| Iowa | $128,150 | $137,990 | $79,060 | $203,520 | 2,210 |
| Arkansas | $127,320 | $135,600 | $49,990 | $215,330 | 1,530 |
| Oklahoma | $126,150 | $138,830 | $72,660 | $219,620 | 1,260 |
| South Carolina | $124,000 | $137,140 | $66,480 | $220,640 | 3,080 |
| Kentucky | $123,480 | $134,320 | $69,630 | $213,890 | 2,130 |
| North Dakota | $123,460 | $132,020 | $82,760 | $192,880 | 240 |
| Hawaii | $121,160 | $130,100 | $61,290 | $233,140 | 520 |
| New Mexico | $118,460 | $131,080 | $70,990 | $204,360 | 660 |
| Idaho | $114,410 | $127,720 | $66,980 | $207,490 | 1,090 |
| Alabama | $112,960 | $130,660 | $65,360 | $219,000 | 1,660 |
| Missouri | $112,250 | $129,790 | $69,990 | $212,600 | 5,730 |
| Alaska | $110,560 | $124,080 | $77,460 | $163,500 | 280 |
| West Virginia | $110,150 | $122,210 | $68,280 | $173,910 | 330 |
| Nebraska | $108,200 | $125,020 | $65,520 | $204,390 | 1,930 |
| Louisiana | $103,080 | $142,170 | $66,070 | $203,840 | 910 |
| Nevada | $103,020 | $130,210 | $59,820 | $213,210 | 3,870 |
| Mississippi | $91,030 | $114,550 | $51,080 | $201,760 | 850 |
Data from BLS Occupational Employment and Wage Statistics (OEWS), 2024. Sorted by median salary (highest to lowest). Entry Level = 10th percentile, Top Earners = 90th percentile.
Marketing Manager Salary FAQs
Which state pays Marketing Managers the most?
Massachusetts pays the highest median salary for Marketing Managers at $192,480 per year, according to 2024 BLS data. The top 5 highest paying states are: Massachusetts ($192,480), California ($178,160), Virginia ($177,250), Colorado ($173,390), New Jersey ($173,310).
What is the average Marketing Manager salary nationally?
The average median Marketing Manager salary across all 47 states is $139,110 per year. The salary ranges from $91,030 in Mississippi to $192,480 in Massachusetts — a difference of $101,450.
Which state pays Marketing Managers the least?
Mississippi has the lowest median Marketing Manager salary at $91,030 per year. However, cost of living in Mississippi may be lower, so purchasing power could be comparable.