What does a Marketing Managers salary really buy you in Massachusetts?
Massachusetts is 9.4% pricier than the US averageData: BLS OEWS 2024 + BEA Regional Price Parities 2022 • Updated 2026-04-02
Massachusetts's Regional Price Parity (RPP) is 109.4, meaning prices are 9.4% higher the national average. A Marketing Managers earning $169,990 in Massachusetts has the equivalent purchasing power of $155,383 in an average-cost US state.
While $169,990 sounds high, Massachusetts's elevated cost of living erases 9% of that salary's purchasing power. Your real buying power is $155,383. Consider whether the higher pay offsets the higher costs.
Where does Marketing Managers salary stretch the furthest? Top 10 states ranked by COL-adjusted median salary.
Massachusetts ranks #10 out of 48 states for Marketing Managers after cost-of-living adjustment.
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How much do you actually take home? See Marketing Managers take-home pay in Massachusetts after taxes →
A Marketing Managers in Massachusetts earns a median salary of $169,990 per year. After adjusting for Massachusetts's cost of living (RPP=109.4), the real purchasing power is $155,383 — a -8.6% difference.
Massachusetts's cost of living is 9.4% higher than the national average according to the BEA Regional Price Parities (2022). The RPP index for Massachusetts is 109.4 (US average = 100).
Regional Price Parities (RPPs) are price indexes published by the U.S. Bureau of Economic Analysis (BEA) that measure differences in price levels across states. They are expressed as a percentage of the national average (US = 100). Higher RPP means higher cost of living.
The adjusted salary is calculated as: Nominal Salary x (100 / RPP). For a Marketing Managers in Massachusetts: $169,990 x (100 / 109.4) = $155,383. This represents what the salary would be worth in a state with average living costs.
Partially — a Marketing Managers's nominal salary of $169,990 in Massachusetts has 8.6% less purchasing power due to higher living costs. The real value is $155,383. However, Massachusetts may offer better career opportunities, networking, and industry access.