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Market Research Analysts and Marketing Specialists Salary in Colorado: Cost of Living Adjusted (2024)

What does a Market Research Analysts and Marketing Specialists salary really buy you in Colorado?

Colorado is 2.3% pricier than the US average

Data: BLS OEWS 2024 + BEA Regional Price Parities 2022 • Updated 2026-03-31

Nominal Salary
$80,670
Median annual (2024)
-2.2%
Real Purchasing Power
$78,856
COL-adjusted (RPP=102.3)

Colorado Cost of Living Index

Colorado's Regional Price Parity (RPP) is 102.3, meaning prices are 2.3% higher the national average. A Market Research Analysts and Marketing Specialists earning $80,670 in Colorado has the equivalent purchasing power of $78,856 in an average-cost US state.

CO: 102.3
Cheapest (~85) US Avg (100) Priciest (~115)

Salary Breakdown: Nominal vs. COL-Adjusted

Every dollar goes further in low-cost states. Here is how each salary percentile compares after adjusting for Colorado's cost of living.

Percentile Nominal Salary COL-Adjusted Difference
10th Percentile (P10) $48,320 $47,233 $-1,086
25th Percentile (P25) $63,120 $61,700 $-1,419
Median (P50) $80,670 $78,856 $-1,813
75th Percentile (P75) $110,610 $108,123 $-2,486
90th Percentile (P90) $159,450 $155,865 $-3,584
Key Insight

Colorado's cost of living is close to the national average, so $80,670 keeps most of its value at $78,856 in real terms. Location choice here is more about career opportunities than cost arbitrage.

Best States for Market Research Analysts and Marketing Specialists (After Cost of Living)

Where does Market Research Analysts and Marketing Specialists salary stretch the furthest? Top 10 states ranked by COL-adjusted median salary.

$100,663
RPP 98.0
$85,883
RPP 109.8
$85,402
RPP 109.4
$85,353
RPP 107.6
$83,377
RPP 97.7
$82,462
RPP 112.5
$82,123
RPP 94.2
$78,856
RPP 102.3
9. Georgia
$78,799
RPP 95.8
$78,299
RPP 108.8

Colorado ranks #8 out of 50 states for Market Research Analysts and Marketing Specialists after cost-of-living adjustment.

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Frequently Asked Questions

What is the real salary for a Market Research Analysts and Marketing Specialists in Colorado after cost of living?

A Market Research Analysts and Marketing Specialists in Colorado earns a median salary of $80,670 per year. After adjusting for Colorado's cost of living (RPP=102.3), the real purchasing power is $78,856 — a -2.2% difference.

Is Colorado expensive to live in?

Colorado's cost of living is 2.3% higher than the national average according to the BEA Regional Price Parities (2022). The RPP index for Colorado is 102.3 (US average = 100).

What are Regional Price Parities (RPP)?

Regional Price Parities (RPPs) are price indexes published by the U.S. Bureau of Economic Analysis (BEA) that measure differences in price levels across states. They are expressed as a percentage of the national average (US = 100). Higher RPP means higher cost of living.

How is the cost-of-living adjusted salary calculated?

The adjusted salary is calculated as: Nominal Salary x (100 / RPP). For a Market Research Analysts and Marketing Specialists in Colorado: $80,670 x (100 / 102.3) = $78,856. This represents what the salary would be worth in a state with average living costs.

Does the high cost of living in Colorado offset the salary?

Partially — a Market Research Analysts and Marketing Specialists's nominal salary of $80,670 in Colorado has 2.2% less purchasing power due to higher living costs. The real value is $78,856. However, Colorado may offer better career opportunities, networking, and industry access.

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