Madison, Wisconsin

City Profile — Demographics, Income, Education & Housing
Data: U.S. Census Bureau, American Community Survey 2022 5-Year Estimates
268,516
Population
$74,895
Median Income
$326,600
Home Value
31.6
Median Age

Demographics

Madison has a population of 268,516 with a median age of 31.6. Here is the racial and ethnic breakdown of the population:

White
74.6%
Asian
8.4%
Hispanic
7.8%
Black
7.3%
Other
1.9%
Demographic Value
Total Population268,516
Median Age31.6
White74.6%
Black or African American7.3%
Asian8.4%
Hispanic or Latino7.8%
Other / Two or More Races1.9%

Income & Economy

The median household income in Madison is $74,895, which is 0.3% below the national median of $75,149. The per capita income is $46,652. The poverty rate is 16.9%.

$74,895
Median Household Income
$46,652
Per Capita Income
16.9%
Poverty Rate

Employment

The unemployment rate in Madison is 2.6%, compared to the national rate of 5.4%.

Education

In Madison, 95.5% of residents age 25+ have a high school diploma or higher, and 58.9% hold a bachelor's degree or higher (25.6% with a graduate or professional degree).

HS Diploma+
95.5%
Bachelor's+
58.9%
Graduate+
25.6%
Education Level % of Adults (25+)
High School Diploma or Higher95.5%
Bachelor's Degree or Higher58.9%
Graduate or Professional Degree25.6%

Housing

The median home value in Madison is $326,600, above the national median of $281,900. The median monthly rent is $1,291. The homeownership rate is 47.0%.

$326,600
Median Home Value
$1,291/mo
Median Rent
47.0%
Homeownership Rate
Housing Metric Value
Median Home Value$326,600
Median Monthly Rent$1,291
Homeownership Rate47.0%
Vacancy Rate4.1%

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Frequently Asked Questions

What is the population of Madison, Wisconsin?
The population of Madison, Wisconsin is 268,516 according to U.S. Census Bureau ACS 2022 5-Year Estimates.
What is the median household income in Madison, Wisconsin?
The median household income in Madison, Wisconsin is $74,895. This is 0.3% below the national median of $75,149.
What is the median home value in Madison, Wisconsin?
The median home value in Madison, Wisconsin is $326,600. The median monthly rent is $1,291.
What percentage of people in Madison have a college degree?
In Madison, Wisconsin, 58.9% of adults age 25 and older hold a bachelor's degree or higher, and 95.5% have a high school diploma or higher.
Is Madison, Wisconsin an affordable place to live?
The home price-to-income ratio in Madison, Wisconsin is 4.4x (median home value $326,600 vs. median income $74,895), making it moderately affordable by that measure. A ratio under 4.0 is generally considered affordable.

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